• SOMOS GROUP

SEMILLITAS CELEBRATES 12 YEARS ENTERTAINING AND EDUCATING THE NEW GENERATIONS



MIAMI, Fl., December 2021 – Semillitas, the 24-hour commercial free animation channel for children between 0-5 years of age, owned by SOMOSTV, (company chaired by Luis Villanueva), celebrates 12 years of experience, with successful presence in the United States, Puerto Rico, Central America and the Caribbean. Semillitas, launched in December 2009, is distributed by the main cable, satellite and telecommunications companies and focuses on offering Spanish-speaking children's audiences the best educational and entertaining programming that develops their values and curiosity while enjoying entertaining content.

Semillitas has become the best reference for entertainment and education due to the variety and quality of its programs. The channel offers prestigious animation programs, carefully selected based on their quality, acceptance and evaluation by independent organizations. Animated series such as Angelina Ballerina, Strawberry Shortcake, Bob the Builder, Little People, Pocoyo, Paddington Bear, among others, are a sample of the programmed contents. The channel's programming strategy includes a strong presence of content produced in-house, which gives it a unique educational and culturally relevant touch.

Semillitas's mission is to present safe, healthy and non-violent entertainment for the little ones, the most vulnerable segment of the audience. This is a guarantee of peace of mind for parents, aware of the dangers of exposure to an environment where inappropriate content abounds. Apart from being a commercial-free channel, Semillitas is characterized by celebrating the festivities and traditions of the countries where it is broadcast and keys to the Hispanic market in the United States. Semillitas seeks to offer the new generation of parents topics of interest that support the type of education they want for their children. This strategy and care when selecting content has been key in the growth of the channel's distribution.

Luis Villanueva, president and CEO of SOMOS Group, stated: “These 12 years of Semillitas fill us with satisfaction, because they reflect the commitment of a team to deliver the best educational entertainment, healthy and free of violence to the little ones. We love to be hand in hand with parents in promoting and reinforcing for new generations the values, culture and knowledge that make a generation positive and of value in the face of the challenges we have. We are committed to this work and we appreciate the acceptance that Semillitas has had throughout the years.”

On this twelfth anniversary, Semillitas will celebrate with promotional videos on all its platforms: YouTube, Facebook, Instagram and Twitter. This month the channel will also celebrate the premiere of the series "Chuggington" on December 10, accompanied by a special Christmas programming throughout the month.

About Semillitas: “Semillitas” is a toddlers and preschoolers Pay TV channel that programs Spanish language animation, 24 hours a day, and is produced and distributed by SOMOSTV LLC. SOMOSTV LLC is a company devoted to the development and promotion of Pay TV in the US Hispanic market, Puerto Rico, Mexico, Central America and the Caribbean through the launch of TV channels in all platforms with technical and creative excellence. For more information, please visit us at www.semillitas.tv